Games Workshop succeeds in locking out Australian online-only retailers


In August this year, we wrote at length about how Games Workshop was moving in secret to cut off Australian online-only retailers — a decision which would mean that Australian retailers who did not have a physical store presence would be forbidden from selling Games Workshop product.

We can now reveal that the ACCC, Australia’s consumer watchdog, has evaluated Games Workshop’s application and decided not to oppose it.

The application will proceed, and Games Workshop will be legally allowed to discriminate against retail partners based on their physical presence (or lack thereof).

A letter received from the ACCC this afternoon states that “…the ACCC considers that the notified conduct is unlikely to have the purpose, effect or likely effect of substantially lessening competition in any market. Accordingly, the ACCC does not intend to take any further action at this time.”

Click here to download the ACCC’s findings (PDF).

We’re contacting the relevant parties for comment and will update this story if we receive any statements.

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